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Water Prices in CEE and CIS Countries. Volume I: Main Text
2.1 Introduction
The purpose of this chapter is to provide guidance as to how to use the toolkit
to deal with the interlinkages between the supply side and the demand side for water
services. The supply of water services is a function of the current technical profile and
operations, the service level targets and the resulting cost and expenditure, whereas the
demand for water services is a function of customer perception, willingness to pay and
affordability. Political acceptability may influence tariffs and their collection.
The target group for this chapter is all readers of the toolkit (or parts
hereof).
The toolkit is intended for use i relation to both traditional investment projects and
with the establishment of a public-private partnership within the water services sector.
Some tools are to be used in the pre-feasibility phase, and other tools are to be used in
a later phase of the project planning cycle.
When describing the project cycle, we distinguish between traditional investment
projects and PPP projects. The two cycles are very similar in the project identification
and pre-feasibility stages, but differ thereafter. The timing of the use of the toolkit
for a traditional investment project is illustrated in Figure 2.1 and Figure 2.3. The
timing of the use of the toolkit for a public-private partnership project is illustrated
in Figure 2.2 and Figure 2.3.
As indicated in the previous chapter, the determination of the appropriate future
service level and thus the needed investment and operational characteristics ought to be
an iterative process, where technical and cost considerations are matched against the
prospective customer demand for services. For each step, these considerations are, at the
same time, narrowed to deal with fewer options and expanded to increase the accuracy and
detail of the analysis. It is thus, at the same time, a funnelling and iterative process
that takes place.
The characteristics of the first step (project identification) is similar in the
traditional investment project and the PPP situation. Project identification takes place
in response to an acknowledged problem (such as a polluted river) or a regulatory
requirement (such as national implementation of the EU water framework directive). At this
stage, the initial ideas about the solution and the service level are formed. These ideas
may focus on technical and financial issues, or they may include consideration of a new
institutional set up such as a public-private partnership.
2.2 The project cycle and a traditional investment project
The next step (the pre-feasibility stage) should include an initial assessment
of the institutional and regulatory framework, the financial envelope (which in turn
depends on water utility revenues and thus on consumer demand) and the technical options.
This stage defines what specific issues need further exploration during the following
stage, and defines how these issues should be explored. For a traditional investment
project this may, for example, be reflected in the terms of reference for a feasibility
study.

Figure 2.1:
Project cycle and timing of the use of the toolkit for a traditional
investment project
During the feasibility stage, the assessments defined by the pre-feasibility
stage will be undertaken. In most cases, it will be relevant to undertake the demand
analysis for which tools are presented in this toolkit. The demand analysis can only be
omitted if there are no technical and service level alternatives (and thus no cost
alternatives) and if the demand is not sensitive to price. The scope and detail of the
demand analysis to be undertaken will, among other issues, depend on the size of the
investment, the sensitivity of demand and the autonomy of the water utility. In the
following chapters, we provide advice on the suggested scope, approach, timing and
resources required depending on the circumstances.
The feasibility stage ends with a feasibility report, which suggests one (or a couple
of) approach(es) to the institutional, legal and organisational set up of the project (and
utility, if relevant), the technical solution (and the consequent expenditure profile),
the future tariff policies (and the consequent expected tariff revenue profile) and
project funding.
For a traditional investment project the last steps will be outline design, detailed
design, and then project implementation.
2.3 The project cycle and a public-private partnership (PPP) arrangement
The project identification (and to a large degree the pre-feasibility) stages are
similar for a traditional investment project and a PPP arrangement.
Also in the case of a PPP arrangement, the pre-feasibility phase should include
an initial assessment of the institutional and regulatory framework, the financial
envelope (which in turn depends on water utility revenues and thus on consumer demand) and
the technical options. When a PPP arrangement is aimed for, the pre-feasibility stage will
define which studies need to be carried out in order to become part of the material to be
provided to the bidders for a lease, concession or whatever form of private participation
is foreseen.
The next steps in the case of a public-private partnership are the identification of a
potential partner through shortlisting and the preparation of bidding material. This
material should include detailed information on the current infrastructure of the water
and wastewater system, the service provided (both as perceived by the customers and
"objective" parameters), the legal regulations and the institutional set-up
pertinent for the utility, detailed financial information as well as a good description of
the demand for water and wastewater services. The latter is done using the present
toolkit. The use of the toolkit for the pre-feasibility and the shortlisting and
preparation of bidding material stages is illustrated in Figure 2.2.
The private partner will want to reduce his revenue risk. There are many ways of doing
this. One of the best ways is to have a reliable and comprehensive assessment of future
demand and revenues. The existence of a proper demand analysis which has been prepared
using the principles of the toolkit can be instrumental in providing such an assessment.
Of course, there are other ways for the private partner to reduce his risk. However, many
of these, for example "take-or-pay" agreements, just transfer the revenue risk
to the public partner, whereas a good demand analysis and resulting changes in the project
design lower the revenue risk.

Figure 2.2:
Project cycle and timing of the use of the toolkit for a public-private
partnership (PPP) arrangement
The PPP negotiation process and contract signature includes, among other things, a
formal simultaneous agreement on a number of issues including, but not limited to, service
level targets, on the one hand, and payments and tariffs, on the other hand. This process
has a greater chance of successful completion the more issues that bear on risk have been
dealt with in the previous steps.
2.4 The toolkit in the project cycle - Overview and timing
The suggested timing of the use of each of the tools is discussed in the chapters
presenting the tools. Figure 2.3 presents an overview of each of the main tasks for which
tools are provided in this kit as well as the suggested timing.
Look here!
Figure 2.3:
Overview of the toolkit tasks and their timing
The iterative nature of the process has been indicated by illustrating that the service
targets and their costs are re-assessed twice. First, following the initial qualitative
willingness to pay analysis and the initial policy analysis. Then the targets are
re-assessed following the quantitative willingness to pay analysis. In a traditional
investment project, these two assessments take place in the pre-feasibility and the
feasibility phase, respectively. In the case of a PPP arrangement, the first re-assessment
of future service targets takes place in the pre-feasibility phase. In some cases there
may be a further reassessment as part of the bidding and negotiation process.
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